Odd C.E.L.

Our genetic code allows evolution and innovation

C.E.L. is what makes us unique. It’s the foundation to creating meaningful experiences based on truths. Designs that dissolve into human behaviours.



We’re seekers of the truth. Our solutions are driven by reason. Research and testing are vital to our process.



We analyse, hypothesise and strategise to deliver a solution and engagement that’s effective and meaningful to people and businesses.



Thinking and doing differently are key to inspire, motivate and relate to the people we’re desiging for.